Search Engine Optimization

What is SEO?

THIS IS SEO:

 

Search Engine Optimization in the simplest terms, is when YOU search for something on Google and a list of websites show up. Those first websites you see, have been optimized properly to display when a “Plumber” is searched in Altamonte Springs. Why Altamonte Springs? That’s where we are currently writing this info and did the search. Google knows where you are!

Let’s break it down a little further. As you see above. The “KEYWORD” is Plumber. The website designers for the three websites that you see listed above, each spent quality time making sure their websites followed “Google’s Rules”.

SEO is your advertising alternative to spending money on Facebook, Instagram, Youtube, and Google Ads. Is it cheaper? Yes, by a long shot. With SEO done correctly, your website will appear on the front page of Google Search Results when a customer searches a keyword related to the services your business offers. 

SEO TAKES TIME

On average, it can take up to three months for Search Engine Optimization changes to reflect on your website. This makes the job painstakingly hard for us website designers. Here at ASCHE Corp, we utilize SEO tools to consistently check our work and make sure we’re doing our jobs correctly. However, for you – our clients – you may not see any changes for a few months! 

Please understand: we’re breaking a sweat trying to get your website to rank on Google, and we understand that while we’re sweating, you are also sweating as the business owner hoping we didn’t just run off with your money.

So to give you an idea of the work we are completing behind the scenes, we added the top ten ranking factors that you need to know.

 

What are some of the Ranking factors Google uses in their “Rules”? 

  1. Secure Socket Layer Security. You can recognize SSL by the little Padlock symbol up in your search bar next to the aschecorp.com url. This means our website is safe for our visitors.
  2. Fast Loading Speeds. Admit it, if this page took longer than 5 seconds to load you would have already left our website. Not even Google likes a slow loading website. What’s the biggest killer of website speeds? Large Images.
  3. Mobile Device Friendly. This is seriously moving up the ranks as an extremely important ranking factor. 70% of all websites are now visited by mobile device. Run a quick check on your own website if you have one. Does it look alright on your phone screen?
  4. Technical Data. This is more “Behind the Scenes” data. Google checks your website’s back-end building blocks. 
  5. Website Age. Very new websites, such as ASCHECORP.com (only 4 months old at time of writing this) will have trouble ranking if they are less than 6 months old. That’s why it’s important to get your website up and running as soon as possible to get the clock ticking.
  6. Links, links, oh and more links. Google was founded on the idea that if many websites point to the same website for a specific keyword, that must mean that website is the most popular website for that keyword. Ergo, Google will make that website available for viewers using that keyword. YOU NEED LINKS. The more links you have, the more authority Google thinks you have. There are two main types of links.
    Back Links: Links from outside websites pointing to a page on your website for a specific reason.
    Internal Links: Links inside your website pointing to other internal pages, for example check out our website cost estimator tool
  7. Optimized Content. Your website’s content needs to be optimized in a certain way. You start with your headline. Your headline is your keyword / phrase. So if we made our headline BEST SEO IN ORLANDO that would be our keyword phrase. Next we’ll need to put that same headline into the actual content of the page. Are you looking for the BEST SEO IN ORLANDO? Stop! You’ve reached ASCHE Corporation! We’re the best website design company in orlando. We have pride in our Orlando family businesses and will do everything we can to make sure we provide you the BEST SEO IN ORLANDO your company website will ever need. Your content is what your visitors will read. So you need to make sure it’s actually readable for your users or else they’ll leave. This brings us to the next ranking factor.
  8. User Experience. Did you know that simply by visiting a website for a breif 4 seconds and leaving it makes Google rethink their ranking strategy for that same website? Google is built upon providing the best search results for its users. If Google places your website on the front page and people flock to it and stay on it, then Google will keep your rank. If people flock to your website and immediately leave it for another website, you will lose your spot. This can be due to many factors. Slow loading speeds, poorly written content. Lack of mobile optimization. Poor website design and coloring, etc.
  9. Social Signals. You might have noticed by now that social media is extremely important. Some businesses thrive on just social media alone. However, if those same businesses focused their social media on visiting their website, Google will help rank that website higher. Social media can only reach people on social media. Your website can reach the whole world. You should be using both.
  10. Real Business Information. This is kind of a no-brainer.  You need to have real business information on your website. Google will consistently check your business data and verify that you’re not scamming your visitors. 
 

Now that we covered the top ten, just know. There are over 200 ranking factors Google uses today. We haven’t even dug into meta tags, descriptions, image optimization, long tail keywords, domain authority, etc. All you really need to take away from this is: 

SEO IS NOT AN EASY OR CHEAP TASK.

Please, shy away from companies that offer “too good to be true” SEO pricing. They’re looking for quick easy wins and occasionally make your ranking even worse by using “Black Hat” techniques that Google will figure out in the next algorithm updates and penalize your site for. As usual (if you’ve looked at our other pricing packages) We break down SEO into four categories:

Low Competition

Great for Small Unique Businesses
$199
$ 99
99
Monthly
  • 1 - 10 Keywords
  • Secure Socket Layer
  • Meta Tags & Descriptions
  • Image Optimization
  • Fast Loading Speeds
  • Mobile Device Friendly
  • Basic Backlinking
  • Low Domain Authority
  • Optimized Content
  • Basic User Exp
  • SEO Strategizing
  • Monthly Reports
  • *Optional Social Media

Normal Competition

SEO For Normal Sized Businesses
$999
$ 599
99
Monthly
  • 10-100 Keywords
  • Secure Socket Layer
  • Meta Tags & Descriptions
  • Image Optimization
  • Fast Loading Speeds
  • Mobile Device Friendly
  • Normal Backlinking
  • Normal Domain Authority
  • Optimized Content
  • Normal User Exp
  • SEO Strategizing
  • Monthly Reports
  • *Optional Social Media

High Competition

When You Really Need to Fight Back!
$ 1199
99
Monthly
  • 100-500 Keywords
  • Secure Socket Layer
  • Meta Tags & Descriptions
  • Image Optimization
  • Fast Loading Speeds
  • Mobile Device Friendly
  • Focused Backlinking
  • Normal Domain Authority
  • Optimized Content
  • Great User Exp
  • SEO Strategizing
  • Monthly Reports
  • *Optional Social Media
  • SEO Blog Content
  • eCommerce Product SEO

Enterprise Level

Obliterate Large Competition
$ 5999 Monthly
  • 500+ Keywords
  • Secure Socket Layer
  • Meta Tags & Descriptions
  • Image Optimization
  • Fast Loading Speeds
  • Mobile Device Friendly
  • Extreme Backlinking
  • High Domain Authority
  • Optimized Content
  • Great User Exp
  • SEO Strategizing
  • Monthly Reports
  • *Optional Social Media
  • SEO Blog Content
  • eCommerce Product SEO

ASCHE CORP

Altamonte Springs, Florida

aaron@aschecorp.com

321-200-0770